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Target Agency Profile

Tell us about the agency you're targeting

Step 1 of 4

Agency Name

Agency Vertical

Agency Size (IT Staff Approx.)

Fiscal Year Cycle

Known Executive Contacts (Optional)

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Your Partner Profile

Tell us about your company and capabilities

Step 2 of 4

Company Name

Partner Type

Primary Solution Plays (Select All That Apply)

📡 Observability Monitoring, AIOps, visibility 🛡️ Security Zero Trust, SIEM, compliance ☁️ Platform Cloud, hybrid, modernization 🤖 AI / ML AI efficiency, automation, ML

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Agency Whitespace Scoring

Score what you know about this agency's situation (0 = unknown/low, 10 = confirmed/high)

Step 3 of 4

Initiative & Budget Readiness

Known Active Initiatives 3

Budget Authority Identified 3

Current Solution Age (Legacy) 5

Compliance / Mandate Pressure 4

Access & Relationship Position

Executive Access / Relationships 2

Champion / Internal Sponsor 2

Procurement Vehicle Readiness 3

Competitive Threat (Low = Better) 5

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Event & Context Details

Optional — improves talking point specificity

Step 4 of 4

Upcoming Event / Conference

Event Date / Quarter

Known Agency Pain Points or Initiatives (Optional)

Additional Context

Opportunity Assessment

—

Opportunity Score

—

Priority Tier

—

Engagement Window

—

Deal Potential

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Dimension-by-Dimension Scoring

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C-Suite Talking Points

Use these at your next field event conversation with agency executives:

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Executive Discovery Questions

Ask these to uncover initiative timing and budget authority:

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Recommended Next Steps

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Procurement Strategy Notes

SLED Opportunity Mapping Tool